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Slow Down to Speed Up: Qualification Beats Objection Handling

The Sales Myth Everyone Buys Into Most business owners I talk to have been fed the same sales playbook: Do some discovery. Deliver your...

Oct 65 min read

Nothing Happens until someone sells something: Why Sales must come first

A Story As Old As Time A few weeks ago, I had a discovery call with a business owner that stuck with me. It wasn't the first time I'd...

Sep 295 min read

Your Sales Process Isn't Enough

The Sales Process Everyone Knows If I asked you to write down your sales process in five steps or less, what would you come up with? I'm...

Sep 238 min read

Sales Shouldn't Feel "Salesy"

When you push too hard, prospects retreat. When you talk too much, they tune out. When you refuse to take "no" gracefully, you burn bridges. The more salesy you are, the less trust you build and the harder it becomes to actually help someone make a decision that benefits both sides.

Sep 134 min read